
The Course
When you're steering a business towards success, picking the perfect strategy can be a make-or-break decision. That's why we've put together this engaging dive into the most effective business models out there. You'll get to explore a variety of proven frameworks, from the timeless brick-and-mortar to the latest in digital subscription services. We'll tackle how different industries have harnessed these models to scale up and how you can apply similar tactics to hit your growth targets. Plus, you'll learn to analyze market trends and customer behavior, giving you the insights to tailor a strategy that sings in tune with your business goals.
But it's not all theory and textbook talk. This course is jam-packed with real-world examples and case studies that breathe life into those lessons. We'll walk you through the journey of companies that have thrived (and some that have nosedived), providing you with a roadmap of dos and don'ts for your own venture. By the end of our sessions, you'll have the confidence to choose and implement a model that not only suits your business like a glove but also sets you on a clear path to growth. It's about giving you the toolkit to not just play the game but to redefine it in your own entrepreneurial style.
What you will learn
When I put together this course, my focus was on the fresh perspectives and energy that someone like you, just beginning their entrepreneurial journey, brings to the table. I've designed it to be incredibly user-friendly and organized, breaking down complex concepts into digestible, actionable pieces. Imagine having a roadmap that not only shows you the landscape of traditional and cutting-edge business strategies but also helps you pinpoint exactly what will work for your unique vision. Through real-world examples and hands-on exercises, you'll gain the skills and confidence to select and execute a business model that not only sparks growth but also aligns perfectly with your goals. Trust me, it's not just about theory here; you'll leave this course with practical tools that can help turn your dreams into reality.
Curriculum
The curriculum block is dynamic. As you add curriculum to your course, you'll see it automatically populate here.

Your instructor
Melissa Chapman, PCC, brings a wealth of expertise to the course "Business Models That Work: Choosing the Right Strategy for Growth". With years of hands-on experience in the development and implementation of successful business strategies across diverse industries, Melissa has honed an acute understanding of growth opportunities and the mechanics of scalable business models. Her background in consulting and executive coaching gives her a unique perspective on the intricacies of business planning and the alignment of company objectives with market demands.
As an instructor, Melissa is deeply passionate about empowering professionals to recognize and leverage business models that drive sustainable growth. Her dedication to the field is evident in the way she merges theoretical knowledge with practical, real-world applications, ensuring that her students can immediately apply their learning to their enterprises. Melissa’s engaging teaching style and her commitment to her students' success make her an invaluable guide in navigating the complex landscape of business strategy.

Innovative
Harnessing Creative Frameworks for Competitive Advantage

Scalable
Designing Flexible Systems for Sustained Expansion

Resilient
Building Robust Strategies for Thriving in Market Uncertainties